Google Ads Management That Captures High-Intent Traffic and Drives Conversions
Strategic Search, Display & YouTube Advertising That Delivers Measurable ROI
Dominate Google's Advertising Ecosystem
Be Found When Customers Are Actively Searching
Google processes over 8.5 billion searches daily—many from people actively looking for solutions you provide. Google Ads puts your business in front of these high-intent prospects at the exact moment they’re searching, dramatically increasing the likelihood of conversion.
But Google’s advertising platform is complex, competitive, and costly when managed improperly. TracknTech’s Google Ads specialists leverage advanced strategies, continuous optimization, and platform expertise to ensure your advertising investment delivers profitable, scalable results.
Our Creative Services
Our Google Ads Services
- Search Ads
Text ads appearing on Google search results when prospects search for your keywords. - Display Ads
Visual banner ads across Google’s Display Network reaching millions of websites. - YouTube Ads
Video advertising on the world’s second-largest search engine. - Shopping Ads
Product-focused ads with images, prices, and merchant info for e-commerce. - Performance Max
Google’s AI-driven campaigns running across all Google properties. - Remarketing
Strategic ads following website visitors across Google’s networks.
What's Included
- Comprehensive Keyword Research
Identifying high-value search terms with commercial intent and reasonable competition. - Campaign Architecture
Strategic account structure for optimal performance, quality scores, and scalability. - Ad Copy Development
Compelling ad copy that drives clicks while filtering unqualified traffic. - Landing Page Analysis
Ensuring your landing pages are optimized for conversion from paid traffic. - Bid Management
Strategic bidding to maximize conversions while controlling costs. - Quality Score Optimization
Improving ad relevance, landing page experience, and expected CTR to reduce costs. - Negative Keyword Management
Continuously refining negative keywords to eliminate wasted spend. - Conversion Tracking
Proper tracking setup ensuring accurate measurement of ROI. - Extension Optimization
Utilizing sitelinks, callouts, structured snippets, and other extensions to improve ad performance. - Competitor Analysis
Monitoring competitor strategies and adjusting accordingly. - Regular Reporting
Transparent reporting on spend, performance, and optimization activities.
Campaign Types We Manage
- Search Campaigns
Capture demand from people actively searching for your products or services. - Display Campaigns
Build awareness and remarketing across millions of websites in Google’s network. - YouTube Campaigns
Video ads including skippable, non-skippable, bumper ads, and discovery ads. - Shopping Campaigns
Product-focused campaigns for e-commerce with visual product ads. - Performance Max Campaigns
Automated campaigns across Search, Display, YouTube, Gmail, and Discover. - Local Service Ads
Lead generation for local service businesses with Google Guarantee. - App Campaigns
Drive app installs and in-app actions across Google properties.
Our Google Ads Process
Account Audit & Strategy
Analyzing current performance (if applicable) and developing comprehensive strategy.
Keyword Research
Identifying high-value keywords aligned with your offerings and customer intent.
Campaign Setup
Building properly structured campaigns with strategic ad groups and targeting.
Ad Creation
Writing compelling ad copy and creating responsive search ads for testing.
Tracking Implementation
Installing conversion tracking to measure results accurately.
Launch & Monitoring
Careful launch with close monitoring of initial performance.
Optimization
Continuous bid adjustments, ad testing, keyword refinement, and negative keyword additions.
Reporting & Strategy
Regular performance reports with strategic recommendations for continued improvement.
Google Ads Management Packages
Essential Google Package
Perfect for businesses starting with Google Ads
- Search campaign setup
- Keyword research (up to 50 keywords)
- Ad copy creation
- Basic tracking setup
- Monthly budget up to $3,000
- Weekly optimization
- Monthly reporting
Professional Google Package
Ideal for growing Google advertising
- Search + Display or YouTube
- Comprehensive keyword research
- Advanced campaign structure
- Remarketing campaigns
- Shopping ads (if applicable)
- Landing page recommendations
- Monthly budget up to $10,000
- Daily optimization
- Bi-weekly reporting
- Monthly strategy calls
Popular
Premium Google Package
Complete Google advertising solution
- Multi-channel campaigns (Search, Display, YouTube, Shopping)
- Performance Max campaigns
- Advanced audience targeting
- Comprehensive remarketing
- Continuous ad testing
- Conversion rate optimization
- Monthly budget $10,000+
- Real-time monitoring
- Weekly reporting
- Dedicated account strategist
Custom Google Solutions
Tailored to your specific advertising needs